Poland & CEE
Shelves that turn, in Poland & CEE.
Brands you cannot buy from anyone else in CEE — held exclusively for our trade partners, priced so the margin stays on your shelf, never undercut online.
Poland · Czechia · Slovakia · Hungary · Baltics
01 — The range
20+ pet brands that sell through
01Made in Italy · Wet food, pâtés, treats & chews
Nonna
Meal, pâté, treat. A single protein source in each.
174 treat lines · 59 pâtés · 15 proteins
One producer, three ranges: 75% single-meat wet food, 97–98% meat pâtés and 174 lines of treats and chews.Steam-cooked, sterilised in sealed packs — 12 months on the shelf without a fridge.
59 pâté SKUs · 174 treat lines
Top 5 products
- 01Duck, lamb & chicken wet food
- 02Chicken pâté 97% meat
- 03Venison chips
- 04Beef sausages
- 05Rabbit cubes
View brand →
02Belfast, UK · Bone broths & natural supplements
Karnlea
Three ranges. One rule: human grade.
16 SKUs · Belfast · no fridge needed
The first ambient bone broth for dogs and cats in the UK and Ireland.Slow-cooked, human-grade, 3.5 g+ collagen per 100 ml.
UK & Ireland's first ambient bone broth
Top 5 products
- 01Beef bone broth
- 02Chicken bone broth
- 03Fish bone broth
- 04Whole goat milk powder
- 05Pumpkin powder
View brand →
03Manchester, UK · Everyday care: dental, eyes & ears
Our Pets Life
Everyday dog hygiene. No fuss, a full shelf.
71 SKUs · 320,000+ orders · 42 countries
Everyday care done properly — oral, eye and ear hygiene plus core supplements.Proven e-commerce bestsellers.
320,000+ orders shipped
Top 5 products
- 01Dog toothpaste
- 02Eye drops
- 03Plaque powder
- 04Dog probiotic
- 05Salmon oil
View brand →
04California, USA · Grooming & hygiene
Luminoble
Prebiotics for skin. Developed with dermatologists.
18 SKUs · SLS-free · pH 6.5–7.0
Prebiotic, microbiome-friendly grooming developed with veterinary dermatologists.Vegan, hypoallergenic, salon-grade.
Rated 4.5★+ across the range
Top 5 products
- 01Sensitive shampoo
- 02Prebiotic shampoo
- 032-in-1 puppy shampoo
- 04Detangling conditioner
- 05Odour neutraliser spray
View brand →
05Co. Kerry, Ireland · Herbal supplements
The Holistic Hound
Herbs from Kerry. Original recipes, no chemicals.
30 SKUs · handmade · since 2005
Irish herbal house run by master herbalists.Handmade in small batches from organic, human-grade ingredients.
Handmade in Kerry since 2005
Top 5 products
- 01Golden Paste
- 02Tummies
- 03Calm K9
- 04Travel Well
- 05Wormwood ++
View brand →
06New Zealand · Venison-blood hydration toppers
Totoniks
Deer blood from New Zealand. A topper for any food.
World first · 4 ranges · dosed by weight
The world's first venison-blood topper — by the founder of K9 Natural.Mix with water, pour over food or serve as a drink.
World's first venison-blood topper
Top 5 products
- 01Fussy Eater & Hydration
- 02Gut Health & Hydration
- 03Hip, Joint & Hydration
- 04Performance & Hydration
- 05Mixing bottle
View brand →
07Co. Kerry, Ireland · Functional chews, dental sticks & seaweed supplements
Blue Pet Co.
Atlantic seaweed. Three functional lines.
500+ 5★ reviews · teeth · joints · coat
Clinically studied seaweed bioactives, sustainably harvested on Ireland's Atlantic coast.Dental, joint and skin & coat lines.
500+ five-star reviews
Top 5 products
- 01GoSmile dental sticks
- 02GoActive joint chews
- 03GoShine skin & coat chews
- 04GoActive powder
- 05GoFuel energy bar
View brand →
08San Diego, USA · Homeopathic remedies
Dr. Katie's Remedies
Homeopathy from a vet. Drops, not pills.
Vet-formulated · preservative-free
Homeopathy formulated by an integrative veterinarian.Dropper bottles activated with water at home — no alcohol, no preservatives.
Pet Age Vanguard Awards 2026
Top 5 products
- 01Tummy
- 02Allergy
- 03Stress
- 04Immune
- 05Mobility
View brand →
09Belfast, UK · Yogurt & gut-health treats
Frozzys
Yogurt for dogs. No fridge, no lactose.
23 SKUs · since 2013 · lactose-free
The Happy Gut range — yogurt squeezes, softbakes and probiotic bites.Lactose-free, sugar-free, low calorie.
Multi-award-winning treats
Top 5 products
- 01Yogurt Squeeze (dog)
- 02Yogurt Squeeze (cat)
- 03Superbites with probiotics
- 04Softbakes
- 05Protein Bites
View brand →
Your account
One account. The whole range.
See live stock and your own trade prices, mix brands on a single pallet, and get one delivery with one invoice.Reorder in two minutes, any hour.
Retailers, chains and online sellers only.
What the account gives you
- Live stock and your own trade prices.
- Brands mixed on a single pallet.
- One delivery, one invoice, one contact.
- Reorder in two minutes, any hour.
Food, treats, supplements and cosmetics — picked because they move off the shelf, not because they fill it.
Home markets from Ireland to New Zealand.Award-winning products, top ratings from the people who buy them.
No brand in this portfolio undercuts you with direct-to-consumer pricing.
02 — Private label
Or put your own name on the pack
Your label, your recipe, made by a global network of battle-tested, high-volume factories across every pet category we distribute.Quality control on our side, margin on yours.Talk to us for specs, MOQs and lead times.
Meet us
Talk range and prices at the show
Bring your list, leave with trade prices, margin per line and MOQs. Fifteen minutes on the stand, no deck.
Contact
What are you after?
Two lines is enough. The person who handles it answers you directly.

P.S. Not sure where to start? Tell us about your store — we'll match a starter package to your shelf.
Book a call
Fifteen minutes with the market manager: range, trade prices, margin per line, MOQ and lead times.
Mon–Fri, 09:00–17:00 CET.